Support sick children in Quebec, for whom every day is a new challenge

The first edition of Operation Challenge was launched on April 24th as part of a number of activities planned to mark Opération Enfant Soleil’s 25th anniversary. 
Quebecers are invited to embark on a challenge of their own to show their support for sick children and their families confronting a disease, for whom every day is a new challenge.
Several celebrities have agreed to take on the challenge, including Dominic Arpin, Josée Boudreault, Annie Brocoli, JoëlLegendre, Pierre-Yves Lord, Alex Perron and Claudine Prévost. You can visit the website at for more information.
A longer version of the TV ad currently running on French language television networks is available at: